Christian School Marketing System
Attract and Enroll Right-Fit Families
Improve Retention & Parent Satisfaction
Ignite Positive Word-of-Mouth Referrals
More enrollment growth. Less guesswork.
Imagine if marketing your school felt more like following a GPS and less like stumbling in the dark.
Unfortunately, most Christian school leaders don’t have that level of confidence in their marketing plan. We consistently hear the same stories and struggles…
- "We have more ideas than time. I just wish I knew what we should do and focus on next."
- "We're doing a lot to market the school, but we don't know what's working and what's not."
- "Our enrollment numbers are stagnant, but I don't know why."
- "Our school is the best kept secret in town, but I don't know how to change that."
If one of those statements resonates with you, we can help.

What is the Enrollment Hourglass?
The Enrollment Hourglass is our way of visualizing and simplifying the path families take as they engage with your school.
The six parts of this framework are: Discover, Engage, Connect, Enroll, Remain, and Refer.
By intentionally and strategically optimizing each phase of the hourglass, your school will attract more right-fit families, enroll more leads, improve parent satisfaction, elevate retention, and empower word-of-mouth ambassadors.


Healthy Enrollment Growth Starts Here
1. Schedule A Call
Speak to a consultant to determine if we're the right fit for your school and needs.
2. Follow the Plan
We'll bring our marketing system, along with the strategy and/or support you need to put it into action.
3. Serve More Families
Experience healthy enrollment growth and offer a Christian education to more students.
Is this right for your school?
A conversation is the best way to determine if Hourglass K12 is the right fit for your marketing needs. Click the button below to connect with an enrollment growth consultant today.