StoryBrand Messaging for Christian Schools

Clarify your school’s message so you can attract right-fit families and fuel word-of-mouth referrals.

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Connect Meaningfully with Right-Fit Families

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Stand Out from Other Educational Options

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Inspire Your Staff and Gain Marketing Clarity

Your marketing tells a story.

Unfortunately, that brand story is unengaging, unclear, and ineffective in most Christian school marketing. 

Here’s the problem with the story most Christian schools tell…

We help Christian schools like yours develop a brand message that engages right-fit families and helps them take the next step in their enrollment journey. 

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What is StoryBrand?

StoryBrand is a messaging framework based on the book “Building a StoryBrand: Clarify Your Message So Customers Will Listen” by Donald Miller. While it has gained remarkable traction in the business world, the principles apply to marketing communication across every industry (including non-profits and education). 

The 7-step framework includes: 

How We Use StoryBrand for Christian Schools

Become the guide in a right-fit family's educational journey.

1. Understand

We learn about the families who choose your school and how God has uniquely positioned you to serve them.

2. Collaborate

Your leadership team works with our StoryBrand Certified Guide to craft a message that resonantes with right-fit families.

3. Implement

We provide guidance on how to use your new message to improve your marketing, admissions, and retention efforts.

Invite families into a better story.

Discover how the StoryBrand framework can strengthen your enrollment efforts through a clear and compelling brand message.